We’ve been doing some belated spring cleaning at NESEA, to prepare for bringing new staff on board, and to reconfigure the office so that those of us who need quiet can have it, and those of us who work together most often can be in close proximity to each other. One of the things we have done is to donate the NESEA library to the Energy Efficiency/Renewable Energy program at Greenfield Community College.
As a book lover, it was hard to part with these treasures. But it was a good lesson in letting go to make space for something new. We’ve created beautiful new work space. And the truth is, by housing the books at GCC, we’ve made them more publicly accessible than they were here at NESEA. They can serve our community, and the community at large, better at a public institution than here in our building, which doesn’t really host regular meetings or gatherings. We’re grateful to our friends at GCC, and to Christine Copeland, in particular, for arranging to house our collection.
On another note – you’ve probably gathered by now that one of our priorities for the coming year is to find new and better ways to engage NESEA members and to provide them with valuable tools to grow their business using social media. As one step in that process, I’d like to introduce you to Roger Sorkin, of Sorkin Productions. Roger is a really talented video producer and, as a sponsor of BuildingEnergy11, he captured wonderful footage of longtime and new NESEA members talking about what NESEA means to them, and the value of the BuildingEnergy Conference. We’ll be working with Roger within the next few months to turn that footage into one or more promotional videos that NESEA can use on its site, on YouTube, and elsewhere to tell our story.
So, as you might imagine, Roger is very savvy at using video online to help organizations tell their stories. He also has a passion for the work that NESEA and its members do. Filming at BE was a real opportunity for him to “drink the Kool Aid,” and he’s hooked. We’re now referring to him as our first ever “sponsoring member” (which may soon appear as a new membership category for NESEA, who knows?). In fact, he’s in the process of completing a deep energy retrofit on his own home, and is just starting a project to document the US Military’s response to climate change.
Roger has offered to serve as a resource to NESEA members – to share his insights on how they might use video to effectively tell their stories and grow their businesses, and to share with the community, using video, his experience with the deep energy retrofit process so that NESEA’s practitioners might learn how to make the process easier from the perspective of one of their customers. Check back for his posts and enjoy!
About Jennifer M.
