http://www.energycircle.com/blog/2009/07/01/a-few-of-our-favorite-certified-energy-auditors-on-twitter/

Personally, I use Twhirl – an app that runs on my computer and alerts me when new posts are up from people that I follow. It’s easy to use and not particularly intrusive, especially if you set it to only follow those people whose comments you really care about.

A number of people use Twitter’s Iphone apps, or simply have their cell phones, PDAs set to alert them when there are new comments, once again from people that they follow.

Thank you for taking the effort to check this out.

I should reiterate, it only makes sense if there is a community on Twitter that you want to communicate with.

If a number of people from NESEA did this, we could start growing this community. Or you might find others on there already in the green building sector. The point of this post was not to fetishize technology but to show how a community can utilize to communicate more efficiently.

Thanks!
Jo

Twitter is over capacity.
Too many tweets! Please wait a moment and try again.

now what

one of the problems with blogs and twits is that contributors/commenters have no feedback mechanism, as to current activity, unless a twitterer uses RSS or other, without maintaining a constant online presence, which i’m probably not going to do, full time, and especially, because its not working for me now.

Also, nobody’s going to read this unless they tweak their twitter thing to act like an email list and set it up so as to be sent every entry as it is entered, or digested daily or whatever later.

I am not sure what this means except perhaps Marshall McLuhan was right and “the medium is the message”.

In response to a number of the above comments, I offer the following:

1. I’m afraid an earlier commenter misread my comment regarding Bush and Twitter. My point was that the Obama campaign saw Twitter as an appropriate communications medium for one of our most articulate presidential candidates. They realized the potential of Twitter – unlike the Bush administration that rejected inclusiveness – to broaden the reach of the campaign.

Like all forms of communication, Twitter worked for the campaign because at its basis was a message of substance. Twitter will work as a community organizing mode of communication for NESEA, because at its basis is a community of substance. If that element was lacking, I would never recommend Twitter.

2. Regarding PR, like all professions, PR can be abused. No more or no less than any other – lawyers, medical professionals, contractors…

To fully understand how we arrived at the financial and culturally crippled place that we as a society inhabit today, requires a much more nuanced analysis than simply blaming PR for all of our ills.

Public relations can be an incredibly valuable tool for organizations, associations, or any other organized entity to get their message out beyond the echo chamber to a broader public. PR has been effectively used to promote greater awareness about issues such as climate change, the growing significance of alternative energy, the need to green existing building stock…

Granted, the intention behind messaging can have a negative or positive effect on society. But that issue is completely divorced from the value of PR in and of itself.

I invite all of you to respond to this comment. However, I encourage all of you to present your ideas in a respectful and professional manner. By doing so, you will not be diminishing the impact of your ideas but rather helping to cultivate an environment that many will feel comfortable contributing to. Thx, Jo