What about … ?
If your question about exhibiting is not fully answered here, by all means get in touch. Our staff will help you out, and you’ll be helping us to improve the list. Contact us
What about food?
What exhibitor services are available?
Is there wireless Internet service in the exhibit hall?
Can I have trade show passes for clients and prospects?
Can exhibitors attend the track sessions?
Can I speak at the conference?
How can I best promote my products and services?
What about food?
There is a concession stand right on the trade show floor for a quick, convenient, and reasonably priced lunch or snack. Coffee is provided in the mornings, and water stations are available throughout the day.
What exhibitor services are available?
You can contract for carpet, electricity, and lighting, additional lead retrieval equipment (if you need more than the included equipment), Internet service, drayage, and other services using the Exhibitor Services Kit, which we’ll provide after you submit an exhibitor contract.
Is there wireless Internet service in the exhibit hall?
Yes. However, if you require a dedicated connection for your booth display, you should contract for a connection using the Exhibitor Service Kit, which we’ll provide after you submit an exhibitor contract.
Can I have trade show passes for clients and prospects?
Yes. You will receive a promotional code to register your clients for free one-day (Thursday) passes to the trade show.
Can exhibitors attend the track sessions?
Yes. A single registration for the two days of track sessions is included in the booth fees. Booth staff who would like to attend the track sessions can purchase single-session tickets online.
Can I speak at the conference?
Sort of. BE planning starts a year ahead of time, and all speaking opportunities are usually filled by early fall. However, exhibitors can speak about their products by signing up to use the exhibitor demo area. Call Jenny Spencer at 413-774-6051 x25 for information on reserving a time.
How can I best promote my products and services?
So many ways! Here are some ideas. If you have others, we are happy to help in any way we can.
- Encourage all of your clients and potential clients to visit your booth
- Note your booth number and the show dates and location on your website, in your email signature, on your voicemail greeting or hold message, and in your advertising
- Send trade show passes to all your clients and potential clients (we’ll provide a PDF flyer with a promotional code)
- Schedule and promote a product introduction or demonstration to take place in the exhibitor demo area or the hands-on demo stage at the show
- If your product or service is endorsed by an expert or other celebrity, ask for the opportunity to feature that person at your booth, and promote the occasion to potential show attendees




