FAQs

What about … ?

If your question about exhibiting is not fully answered here, by all means get in touch. Our staff will help you out, and you’ll be helping us to improve the list. Contact us

What are the deadlines for registration and payment?
What is the timeline for the trade show?
What exhibitor services are available?
What else is included with an exhibition booth?
Is lead retrieval provided?
What about food?
Is there wireless Internet service in the exhibit hall?
Can I have trade show passes for clients and prospects?
Can exhibitors attend the track sessions?
What style of booth will I receive? How many staff can I bring?
Do I need to provide a post-show attendee list?
Can I speak at the conference?
How can I best promote my products and services?

What are the deadlines for registration and payment?

The deadline for registering as an exhibitor is February 15, 2014. Payment is due in full upon receipt of contract and is non-refundable. We strongly advise registering well before this deadline, as the trade show floor plan typically sells out before then.

What is the timeline for the trade show?

Booth setup must occur on Tuesday, March 4 between 1:00 and 8:00 PM. You may not set up your booth on Wednesday morning before exhibition hours begin.
Exhibition hours are from 10:30 AM to 6:30 PM on Wednesday, March 5 and from 10:00 AM to 4:00 PM on Thursday, March 6.
Booth dismantling must occur on Thursday, March 6 between 4:00 PM and 8:00 PM.

All times are subject to change and will be confirmed by email as we get closer to the date of the conference.

What exhibitor services are available?

You can contract for carpet, electricity, and lighting, additional lead retrieval equipment (if you need more than the included equipment), Internet service, drayage, and other services using the Exhibitor Services Kit, which we’ll provide after you submit an exhibitor contract.

What else is included with an exhibition booth?

We will provide the following at your booth: a 6′ skirted table, 2 chairs, a wastebasket, and an ID sign.

Is lead retrieval provided?

No. We suggest ordering from The Pulse Network.

What about food?

There is a concession stand right on the trade show floor for a quick, convenient, and reasonably priced lunch or snack. Coffee is provided in the mornings, and water stations are available throughout the day.

Is there wireless Internet service in the exhibit hall?

Yes. However, if you require a dedicated connection for your booth display, you should contract for a connection using the Exhibitor Service Kit, which we’ll provide after you submit an exhibitor contract.

Can I have trade show passes for clients and prospects?

Yes. You will receive a promotional code to register your clients for free one-day (Thursday) passes to the trade show.

Can exhibitors attend the track sessions?

Yes. A single registration for the two days of track sessions is included in the booth fees. Booth staff who would like to attend the track sessions can purchase single-session tickets online.

What style of booth will I receive? How many staff can I bring?

10′x10′ and 10′x20′ booths are draped booths. 20′x20′ booths are islands. Up to 10 staff members may be assigned to a booth, regardless of size.

Can I get a pre-show copy of the attendee list?

We don’t generally distribute the attendee list pre-show. We may choose to make some attendee information available to all exhibitors and sponsors ahead of time, but we will not send you a full copy of the list. Stay tuned for updates.

Will I receive a post-show attendee list?

Yes, you will receive a copy of the attendee list within 15-30 days of the end of the conference. However, we encourage you seek out as many leads as possible at the show floor.

Can I speak at the conference?

Sort of. BE planning starts a year ahead of time, and all speaking opportunities are usually filled by early fall. However, exhibitors can speak about their products by signing up to use the exhibitor demo area. Call Jenny Spencer at 413-774-6051 x25 for information on reserving a time.

How can I best promote my products and services?

So many ways! Here are some ideas. If you have others, we are happy to help in any way we can.

  • Encourage all of your clients and potential clients to visit your booth
  • Confirm your attendance by November 9, 2013 and we will include your organization in the formal invitations we send out, which are sent to over 60,000 members and organizations.
  • Note your booth number and the show dates and location on your website, in your email signature, on your voicemail greeting or hold message, and in your advertising
  • Send trade show passes to all your clients and potential clients (we’ll provide a PDF flyer with a promotional code)
  • Schedule and promote a product introduction or demonstration to take place in the exhibitor demo area or the hands-on demo stage at the show
  • If your product or service is endorsed by an expert or other celebrity, ask for the opportunity to feature that person at your booth, and promote the occasion to potential show attendees
  • Don’t forget that we will give you some exposure on our website by providing a description of and link to your organization!

Couldn’t find an answer here? Visit the conference staff page to get in touch with us.