Like the article title….

I think Science is only ever looked at by the “world at large” if it is making someone money and they can push it into the front row for a few brief moments…
It still carries with it, though not vocalized as much as in days past, a negative social connotation for those who indulge in it to much…. the whole geek thing etc…

If someone could just find that “golden” marketing angle that would make all of RE “COOL” and “SEXY” without implying penny pinching, the whole planet would explode with it…

…..Bill

While working to earn a living, and testing to gain a license, my motivation persisted to infuse more green building methods into the daily grind. Although I have been lightly involved in the USGBC for a while, most of my smaller projects did not seem to ‘fit’, fostering a sense of alienation in the movement. I must admit that I ignorantly perceived the LEED system as another professional competitive bar more than an encouraging welcome. It just reeks of exclusivity, when we need collaboration the most.

Now that I finally manage to dedicate some time to test to be LEED AP accredited, I have been very disappointed to learn of the shortcomings of the point system. What a rude awakening to see that the test itself seems to promote trivial memorization over actual experience, talent or design integrity. I suppose the AP title is merely a tool for recruits, still too expensive and esoteric for those that aren’t already fortunate enough to have signed on to the big corporate game.

So the NESEA forum was a welcome call to action.
Because this is not only about maintaining sound methods, it is also about the definition of our careers and stewardship of the profession.

.Turu.